The CEO acts according to the will of the board of governors, and he implements their decisions and strategies. Since the CEO cannot manage the organization on a solo basis, he/she appoints other managers to whom he/she delegates roles and responsibilities (Hajdini, 2010, p. 39). The number and roles of subsequent managers depend on the organizational structure. The CEO is required to understand the goals of the organization and come up with ways of achieving the set goals. The CEO takes actions in place of the board of governors and he/she represents them in the daily operation of the business. The CEO is required to implement the decisions made by the board (Gitlow, 2004, p.87). He/she governs the organization on behalf of the board and therefore all decisions and strategies must be in line with what the board has decided. The CEO is entrusted with the responsibility of creating philosophies in the organization (Hajdini, 2010, p. 22). The philosophies created should be mission-oriented and should favor the employees and management. Most CEO’s have a better academic qualification that members of the board and are the responsibility of designing strategies to accomplish the organizational goals. The CEO is the liaison between the board and the employees and therefore he/she ensures that the two groups linkup well. He/she acts as the link tool through communication between the two groups. The CEO understands the organization better than the board and hence is trusted on advising and informing them. The CEO oversees all the departments and liaises with the department heads to ensure that each department is working towards the set objectives and mission (Anonymous, 2011, retrieved from http://www.sterling-resources.com/docs/RolesAndRespCEO.pdf). He/she ensures that the quality of products or services that an organization produces are of the required standard and is accountable is the organization fails to reach certain standards. The CEO ensures that the organization’s goods or services are competitive in the market so that the organization remains profitable.